Bulgaria is a new beer garden located in one of the city’s most dynamic neighborhoods. It offers a unique experience and a wide range of beers of unrivaled quality and diversity.
A deep knowledge of their products and the industry is one of the company’s strengths, for this reason, we strived to convey it as an asset in terms of visual identity. Each element of the brand universe is aligned with this main concept and it translates into a visual language defined by a respect for tradition and subtlety, but with a young and laid-back spirit.
We worked on a comprehensive corporate image development, covering every aspect of visual communication. It is, in fact, a design a strategy fully aligned with the business goals, that ensures that the main brand promise is unaltered.
February 2017
Branding / art direction / graphic design